Winning Relationship: Short Track Super Series Partners with Bicknell Racing Products for 2023
ST. CATHARINES, ONT – It’s the place every team aims for on race night: Victory Lane.
In 2023, the Bob Hilbert Sportswear Short Track Super Series (STSS) Fueled By Sunoco partnered with a recognized winner – Bicknell Racing Products (BRP) – to take over the series’ winner’s circle.
When the Sunoco Race Fuels checkered flag falls at every ’23 series event, drivers will celebrate in Bicknell Racing Products Victory Lane.
“We’re very proud to welcome Bicknell Racing Products to the Short Track Super Series in 2023,” series organizer Brett Deyo said. “The BRP brand goes hand-in-hand with winning: a perfect Victory Lane partner for our 10th anniversary season.”
The series kicks off its milestone season at Lake View Speedway in Nichols, S.C., Feb. 2-4 and All-Tech Raceway in Lake City, Fla., Feb. 7-11 before trekking back to the Northeast in mid-March. Maryland’s Hagerstown Speedway brings Modified racing back to the Mid-Atlantic on March 11, a gateway to the Northeastern campaign.
“The Short Track Super Series continues to expand its footprint across the Northeast,” Bicknell Racing Products general manager Erica Bicknell-Jones said. “All of us at BRP are looking forward to being part of this great series.”
Bicknell Racing Products got its start when Pete Bicknell was in high school building his first racecar as a senior project. More than 40 years later, the St. Catharines, Ont., chassis manufacturer has developed into the industry leader with state-of-the-art equipment and facilities.
The Bicknells – Pete and Nancy – teamed with partner Randy Williamson to build BRP into the current 20,000-square-foot facility with manufacturing and retail space.
BRP also offers a larger Niagara Falls, N.Y., Retail & Warehouse location in addition to a growing dealer network.
Bob Slack became a partner in the company in ’07, assuming operation of the machine shop division of BRP with the latest in CNC machinery.
A new chapter for BRP is the addition of Canadian Stock Car Products, a leading manufacturer of roll bar kits for various applications of racing.
To learn more about BRP, visit the official website: www.bicknellracingproducts.com, like Bicknell Racing Products on Facebook or follow @bicknellracing on Twitter, or @bicknell_racing_products on Instagram.
Bicknell Racing Products Canada: 117 Cushman Rd St Catharines, ONT L2M 6S9
Bicknell Racing Products USA: 1733 Maryland Ave Niagara Falls, NY 14305
Canadian Sales: 905.685.7223
Technical Support: 905.685.4291
USA Retail Sales: 716.285.7502
The 2023 10th anniversary Short Track Super Series schedule has been posted on the web at www.shorttracksuperseries.com.
To learn more about the Short Track Super Series Fueled By Sunoco, visit www.shorttracksuperseries.com, e-mail firstname.lastname@example.org, check out ‘Short Track Super Series’ on Facebook or @ShortTrackSS on Twitter or Instagram.
The Short Track Super Series is presented by American Racer/Lias Tire, Sunoco Race Fuel, Insinger Performance, Bob Hilbert Sportswear, Halmar International, River Valley Builders, Rent Equip/Party Central, Velocita-USA, Design for Vision/Sunglass Central, Evergreen Fuels Inc., ATL Racing Fuel Cells, Behrent’s Performance Warehouse, Beyea Custom Headers, Bicknell Racing Products, Dirt Track Digest, EIBACH Springs, Fast Axle, Henry’s Exhaust, Hig Fab, HyperCo, Kirkey Racing Fabrication, Land Hoe Maintenance, K&N, MJK Home Maintenance, Precision Hydraulic & Oil, QA1, Racing Optics, Superior Remodeling, Teo-Pro Car, VAHLCO, Velocita, WELD Racing & Wilwood.